UK TV ad (2017)

[michael8554]

This advert doesn't work for me, and to be honest most people who are in the market for an EV will already know about the Outlander.

I consider myself fairly clued up car wise, but only came across the PHEV when searching through a "What CAR" Best Cars publication for a replacement for my diesel Merc ML 270. I needed an occasional 250 mile range to visit the grandchildren, but mostly retired puttering around our home location. The PHEV was a no-brainer.
The current EV commercials are aimed at youngsters IMO so pass me by, I do now notice the Mitsu ones, but they are as non-relevant as any of them.